This is all rather exciting. Dashing across the internet in a bobbing sort of way. If you’ve come across this site following your balloon, hello! You could give mine a boost while your here.

Orange’s balloonacy, as announced by Iain looks really good. This is the first time that an advertising viral has whetted the appetite enough for me to sign up, add the widget and get involved. I think this means that once the race starts in three weeks, orange balloons will float across the blog, and that’s [...]